Google Acquired DocVerse to Attract Microsoft Office Users
Thursday, March 11th, 2010Google aggressively made an acquisitions to strengthen its portfolio to compete in software and services business. The last company acquired was DocVerse, a start-up company that developed the service to edit Microsoft Office files online.
Google willing to spend 25 million U.S. dollars for DocVerse which had headquarter in San Francisco. They would do that to attract the users who have been used MS Office for a long time. Unable to take over users with a package of Google Docs, they provide new services for MS Office users. This could still attract attention.
In an interview quoted by the Wall Street Journal last week, Jonathan Rochelle as Google Apps product manager said, DocVerse software eases the transition from desktop to online. DocVerse will become part of Google Apps to serve users who need to share documents created with MS Office.
DocVerse founded 2.5 years ago by two former Microsoft employees, Shan Sinha and Alex DeNeui. Not only providing a document sharing service, DocVerse also provide a comment feature that can be used as a forum for discussion of the documents that were displayed. DocVerse officially became part of Google’s portfolio at March 5, 2010.